Forget Power BI.
Your ticket dashboard already exists.
All your sales channels in one overview that adds up, a forecast of your visitor numbers, and the comparison with comparable venues in your city and across the Netherlands.
We are a dashboard that connects to existing ticket providers.
Overview · this month
ExampleSold
1.240
Visited
1.118
No-show
9,8%
Per sales channel
live- Ticket shop 620
- Box office 384
- Resellers 142
- Groups 64
- Pass holders 30
Compared with
- Your venue +6,4%
- Venues in your city +2,1%
- All of the Netherlands +1,4%
Expected this weekend
340 visitors
based on your own sales and history
- Google Analytics
- Meta & Google Ads
- Ticket provider
- Payment provider
- Resellers
- Newsletter
- Box office
Groundbreaking: one picture that adds up by itself, and looks ahead.
One dashboard. Grip and foresight.
A grip on today
Ticket shop, box office, resellers, groups and pass holders in one overview that adds up. You see what was sold, who actually came and what it brought in — and you can prove the numbers are right.
A view of tomorrow
A forecast of your visitor numbers for each part of the day, plus the comparison with comparable venues in your city and across the Netherlands. So you know where you stand and where to steer.
Three questions.
Can you answer them?
1. Were all the tickets you sold actually used?
2. Which campaign brought in visitors who actually showed up?
3. Are you growing faster or slower than comparable venues?
What is a Museumkaart visitor actually worth to you?
And are you sure you count that visitor only once — not once online and a second time at the scan at the box office?
The answers are in your own numbers. Just not in one place yet.
This is what the answer looks like.
In your own numbers.
Sold next to visited
Every ticket sold gets its scan placed next to it. Per channel, you see which share actually came through the door — and which share did not.
Your growth next to the market
Your numbers next to comparable venues in your city and across the Netherlands. Anonymised: you see the market, the market does not see you.
Per campaign · this month
Example- Newsletter 96%
205 of 214 scanned
- Spring campaign 86%
331 of 386 scanned
- Meta ads 66%
104 of 158 scanned
The biggest campaign is not automatically the best one. You see which campaign brought in valuable visitors.
From ticket to tally.
We make sure it adds up.
Trusted by leading venues
From Haarlem to Antwerp, cultural venues across the Netherlands and Belgium work with Ticket Atelier.
Shall we show you?
In a short online demo, we walk through the dashboard together: what's in it, where it comes from and what it means for your venue. No obligation.